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FASHION

Mo Salah is the new face of Adidas Adicolor

Words by Nathan Irvine

Salah scores a new gig.

Mo Salah, Liverpool and Egypt's soccer superstar, has been unveiled as the new face of Adidas Original's new Adicolor collection. The hot-shot is front and centre of the 2020 range that reaches back into the 90s for its latest outing.

You notice the enormous Trefoil logos first. They take up a fair bit of real estate on the tracksuit tops, that make for a seriously bold look. However, if you're looking for subtlety in your athleisure, Adicolor has this too.

In Pictures. Adicolor 2020 collection

Photos.

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The monochrome look.

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The monochrome look.

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Streetwear from Adicolor that remains big and bold.

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Pair your outfit with a pair of Adidas sneakers, obviously.

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Pair your outfit with a pair of Adidas sneakers, obviously.

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Mo Salah stepping out in style.

ON A PIVOT

Across hoodies, sweaters, tees and a number of other accessories, the Trefoil logo is rotated and delivered in different colours. The 90s theme is prevalent throughout, especially with the pseudo shell-suit, which Adidas manages to make look great.

Unlike previous Adicolor outings, the big colourways are simply black and red, with nothing in between. Maybe its saving the yellow, blues and more for a drop later in the year, but for now, we’re more than happy with how the collection looks.

The entire collection is available at all Adidas Originals stores and online via adidas.ae.

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